To brand a large industrial site at Junction 9 of the M6 and to produce marketing collateral that was different to anything currently in the marketplace. The communications needed to demonstrate that the site could house one single large building or several smaller-sized buildings.
The site was branded Opus Blueprint with the strapline: Think Big - Think Bigger. This strapline enabled us to produce an innovative brochure that expanded from A4 to demonstrate the flexibility of the site. In addition we produced inhouse CGIs and converted them into a video flythrough.