Before we design, write or create anything we need to understand you, your sector, audiences, competitors and your purpose. Our research and discovery creates a strong foundation that will underpin all strategy, marketing and communication activity going forwards.
To kick off most projects we will run a discovery session which will engage the wider project stakeholders and provide essential insight and intelligence that will power the creative communication strategies and products we create. This interactive workshop will provide insights into how your brand and marketing communications need to evolve, whilst also creating a shared vision for success.
As this piece of work highlights your growth plans, it’s important to get as much information from you as possible. The insight from these sessions is then aligned with the other research elements to develop strategies and influence a creative direction.