You’ll be amazed at how much strategic planning is overlooked by businesses of all sizes and sectors.
How often do you shortcut a process and focus on what you think is the ‘solution’, without any proper foundation?
I need a new website. I want a social media campaign. Can you update my corporate brochure? And so it goes on.
What is not always taken into consideration is the long-term business strategy or marketing strategy behind the actions you take.
Let Barques take you further
Get in touchWhy choose Barques as your strategy agency?
Take your business. Does it have a strategy? If it does, do you truly believe in it? And more importantly, do you think it will attract the level of business and types of customers you desire?
More than 30 years of experience has shown us that even when a strategy does exist, all too often it is driven by the demands of short term fixes and not the bigger picture.
Your business needs a story. And to shape that story, you need a good strategy. That’s where Barques come in.
It all starts with a brief.
Let’s talk about yours
Strategic planning: positive marketing demands a plan delivered through research.

Strategic planning: positive marketing demands a plan delivered through research.
At Barques, nothing is taken for granted. Strategy starts with insight and open minds, not preconceived ideas. We aren’t here to catch you out.
We adopt a no-nonsense approach, focused on sound metrics and extensive research. Why? Because purpose-driven marketing gets results.
Here’s how it works:
Your business
Your goals
Your customers
The competition
Our proposal
Creative delivery
The end result
And we’ll continue to work with you to refine and evolve your strategy to meet the changing needs of your business in the years ahead.
Here’s something we made earlier.

Here’s something we made earlier.
Volvo Construction Equipment
A 3m x 3m interactive cube was built as a centerpiece for the largest exhibitions in the construction industry and showcased in Germany, France, China and India.
Incorporating a master of ceremonies show and CGI graphics, the cube came to life, generating huge consumer interest and great PR for the client.
The momentum continues and so too does the strength of our long-lasting relationship with Volvo Construction Equipment.
Meet the strategy team

Jilly Cosgrove
Managing Director

Andy Taylor
Creative Account Director

Lee Haynes
Creative Director

Katie French
Digital Project Director
