Creative
Digital
Communications
To meet Visican’s growth ambitions, we identified the need for a new website and marketing collateral to ensure its packaging products look as good online and in print, as they do on the shelf.
It was essential for us to develop a clear strategy that would elevate Visican’s brand above that of a traditional manufacturer.
We cut through the clutter of its outdated website to create a new, sleek e-commerce platform. Simple to navigate, it presents the brand and product range in a powerful and cohesive way.
We delivered art direction, marketing assets and new photography that has enabled Visican’s tubes to be seen in a new light. It has brought the brand to the attention of a target audience of decision-makers at global companies, including Budweiser, Hotel Chocolat, Harrods and Selfridges.
Each page of Visican's website has been crafted with SEO in mind, with optimised content that gives users a better experience and helps the site rank higher on Google. It's a vital part of Visican’s marketing strategy, helping the manufacturer to achieve a:
